> #ethnography , #research-methods , #communication-studies > A brief introduction of what the methods of data collection in ethnography of communication?
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brandsteers david
Feb 26

A brief introduction of what the methods of data collection in ethnography of communication?

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Feb 26
Ethnography of communication is a research method that involves studying the communication practices and patterns of a particular culture or group of people. The methods of data collection in ethnography of communication typically include participant observation, interviews, audio and video recordings, and analysis of texts and other forms of communication. Researchers immerse themselves in the culture or group they are studying, observing and participating in their communication interactions to gain a deeper understanding of their communication practices and meanings. By using a combination of these methods, researchers are able to gather rich and detailed data that can provide insights into the ways in which communication shapes and is shaped by culture.
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