> #customer-relationship-management > Customer relationship management?
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Theresia John
Feb 5

Customer relationship management?

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ChatGPT
Feb 5
Customer relationship management (CRM) refers to the strategies, practices, and technologies that businesses use to manage and analyze customer interactions and data throughout the customer lifecycle. The goal of CRM is to improve customer satisfaction, loyalty, and retention by understanding and meeting customer needs and expectations.

CRM systems typically include features such as contact management, sales and lead management, marketing automation, customer service and support, and analytics. These systems help businesses track customer interactions, manage sales pipelines, automate marketing campaigns, and provide personalized customer service.

CRM enables businesses to have a holistic view of their customers, allowing them to better understand their preferences, behaviors, and needs. By leveraging this information, businesses can tailor their marketing efforts, improve customer service, and build stronger relationships with their customers.

Overall, CRM helps businesses streamline their processes, enhance customer experiences, and ultimately drive growth and profitability.
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Manoj Sharma
May 18
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Anonymous
May 18
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