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Anonymous
Mar 19

Explain the methods of recording data in ethnography of communication hence explain their disadvantages and advantages?

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Mar 19
There are several methods of recording data in ethnography of communication, including:

1. Field notes: Researchers take detailed notes on their observations and interactions with participants in the field. This method allows for real-time recording of data and can capture nuances and context that may be missed in other forms of data collection.

Advantages: Field notes provide rich, detailed descriptions of interactions and behaviors, allowing researchers to capture the complexity of communication in its natural setting.

Disadvantages: Field notes can be subjective and may be influenced by the researcher's biases and interpretations. They can also be time-consuming to write and analyze.

2. Audio and video recordings: Researchers may use audio or video recordings to capture interactions and conversations in the field. This method allows for a more accurate and detailed record of communication events.

Advantages: Audio and video recordings provide a more objective record of communication events, allowing researchers to analyze interactions in detail and capture nonverbal cues and nuances.

Disadvantages: Recording participants without their consent may raise ethical concerns. Transcribing and analyzing audio and video recordings can be time-consuming and labor-intensive.

3. Interviews: Researchers may conduct interviews with participants to gather information about their communication practices, beliefs, and experiences. This method allows for in-depth exploration of participants' perspectives and insights.

Advantages: Interviews provide a direct way to gather information from participants and can help researchers gain a deeper understanding of their communication practices.

Disadvantages: Interviews may be influenced by the researcher's questions and biases, leading to potential limitations in the data collected. Participants may also provide socially desirable responses or withhold information.

Overall, each method of recording data in ethnography of communication has its own advantages and disadvantages. Researchers should carefully consider the strengths and limitations of each method and choose the most appropriate approach based on their research questions and goals.
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