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Steven Sellemia
Nov 16, 2023

What is Grapevine or Informal Communication?

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Nov 16, 2023
Grapevine or informal communication refers to the transmission of information, rumors, and gossip through unofficial channels within an organization. It is an informal network of communication that operates alongside the formal communication channels established by the organization.

Grapevine communication is characterized by its spontaneous and unstructured nature. It typically occurs through conversations, discussions, and interactions among employees during breaks, lunchtime, or social gatherings. It can also take place through phone calls, emails, instant messaging, or social media platforms.

This form of communication is often driven by personal relationships, trust, and common interests among employees. It can be both positive and negative, as it can facilitate the spread of important information, ideas, and feedback, but it can also lead to the dissemination of rumors, misinformation, and negativity.

Grapevine communication can serve various purposes within an organization, such as filling gaps in formal communication, providing emotional support, building social connections, and expressing opinions or concerns that may not be shared through formal channels. However, it is important for organizations to manage and monitor grapevine communication to ensure that it does not undermine the effectiveness of formal communication or create conflicts and misunderstandings.

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