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What's competitive demand ?

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more than 4 weeks ago
Competitive demand refers to the demand for a particular product or service that arises from the competition between different firms or businesses offering similar products or services. In other words, it is the demand for a product that is influenced by the availability and pricing of similar products offered by rival companies in the market. Competitive demand can have a significant impact on a company's pricing strategy, marketing efforts, and overall market share.
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more than 4 weeks ago
Competitive Demand

Competitive demand refers to the demand for a product or service when multiple sellers are offering similar products or services in the same market.

Key Elements:

- Multiple Sellers: Multiple suppliers offer products or services that are substitutes for each other.
- Similar Products or Services: The products or services offered by different sellers share similar characteristics and satisfy the same customer needs.
- Price Competition: Sellers compete on price to attract customers.
- Product Differentiation: Sellers may differentiate their products through features, quality, or branding to stand out from competitors.


- Downward-Sloping Demand Curve: As the price of a product increases, the quantity demanded decreases, as consumers switch to lower-priced substitutes.
- Price Sensitivity: Consumers are more likely to choose products or services with lower prices than higher prices.
- Cross-Price Elasticity of Demand: The demand for one product is affected by changes in the price of another competitive product.
- Market Entry and Exit: New sellers may enter the market when profits are high, while existing sellers may exit when profits are too low.

Factors Affecting Competitive Demand:

- Number of competitors
- Product similarity
- Price elasticity of demand
- Product differentiation
- Marketing and advertising strategies
- Economic conditions


- Price Wars: Sellers may engage in price wars to gain market share.
- Product Innovation: Sellers may differentiate their products to attract customers and reduce competition.
- Market Segmentation: Sellers may target specific customer segments with tailored products and marketing strategies.
- Barriers to Entry and Exit: High barriers to entry or exit can limit competition and lead to market power for existing sellers.

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