Advantages of closed-ended questions in a survey questionnaire:
1. Simplicity: Closed-ended questions are typically easier to understand and answer, as they provide a limited set of response options to choose from. This simplicity can lead to higher response rates and less confusion among respondents.
2. Standardization: Closed-ended questions allow for consistent and standardized data collection, as all respondents are presented with the same response options. This makes it easier to compare and analyze the data.
3. Quantitative analysis: Closed-ended questions generate quantitative data that can be easily analyzed and summarized using statistical techniques. This allows for numerical comparisons, trend analysis, and the identification of patterns or correlations.
4. Time efficiency: Closed-ended questions can be quicker to answer, as respondents do not need to think deeply or provide lengthy explanations. This can be particularly useful when conducting large-scale surveys or when time is limited.
Disadvantages of closed-ended questions in a survey questionnaire:
1. Limited response options: Closed-ended questions restrict respondents to a predetermined set of response options, which may not fully capture their true thoughts or feelings. This can lead to oversimplification and the loss of valuable insights.
2. Lack of flexibility: Closed-ended questions do not allow respondents to elaborate or provide additional context. This can limit the depth of understanding and prevent the exploration of unexpected or nuanced perspectives.
3. Bias and leading: The design of closed-ended questions can unintentionally introduce bias or lead respondents towards a particular answer. Poorly worded or biased response options can influence respondents' choices and compromise the validity of the data.
4. Incomplete coverage: Closed-ended questions may not cover all possible response options, potentially excluding important perspectives or alternative viewpoints. This can limit the comprehensiveness and accuracy of the survey results.